Jiff is a B2C platform where merchants can create digital coupons and earn a "Jiff score" after their coupons are scanned via QR codes. The "Jiff score" system allows users to discover merchants through a leaderboard format.
All users on the platform automatically participate in all ongoing tournaments, where, in each tournament, the top 10 participants by points win real cash rewards when the prize pool reaches its threshold and the tournament ends.
When a game ends, the merchant whose coupon was last scanned by each winning user also receives a cash reward.
The awarded top 10 users’ scores are reset to zero, giving others a fair chance in the next round. All other users retain their accumulated points for the next game.
A new tournament starts automatically as soon as the previous one ends.